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Artificial intelligence HQ

The use of artificial intelligence is on the rise, and consumers and businesses are able to experience the benefits of using the tool. BBB has tips and best practices for identifying AI and using AI wisely.

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How to identify AI in photos and videos

Artificial intelligence (AI) technology is becoming more sophisticated and more accessible. The following tips will help you identify fake images and videos so you will recognize AI when you see it.

How to identify AI-generated photos and videos
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How to spot phony services when shopping for AI

Artificial intelligence is streamlining and automating everyday tasks for creators and businesses. When evaluating AI products, be on the lookout for scams.

How to spot phony AI solutions
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BBB's tips for ethical AI usage

Businesses should consider applying these 10 tips for ethical artificial intelligence (AI) usage to foster trust in the marketplace and adhere to ethical business practices.

 

Read the tips

More tips for AI usage

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How to use AI to improve customer experiences

The quality and speed of your customer service can make or break your business. Use AI to improve your customer service experiences.

How to use AI for customer service
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Getting started with AI in your business

Explore how AI can help transform your business, along with key considerations to ensure ethical and effective use.

Getting started with AI in your business
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Streamline your marketing with AI technology

As a business owner, one of the easiest ways to get started with artificial intelligence (AI) is in your company’s marketing. Read BBB's tips for implementing AI in your business's marketing. 

AI tips for marketing
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Your guide to small business data collection and storage for AI

If you’re ready to implement artificial intelligence (AI) in your business, then know this: data is key. Here are BBB’s tips for planning for your data needs, securely storing data, and creating processes within your company.

How to collect and store AI data